Oktoberfest USA
Seasonal & Specialty

Oktoberfest USA

Access, cashless POS, box office, and credentialing for Wisconsin’s Oktoberfest.

2024-2026
26,000 Attendees managed
2,500 Credentials fulfilled
24 Cashless POS terminals
The client

Oktoberfest USA in La Crosse, Wisconsin has run since 1961, making it the longest-running Oktoberfest in the Midwest: the Maple Leaf Parade, polka, carnival rides, and a Golden Keg tapping that kicks the whole thing off.

The challenge

A first-year partner needed gated entry, cash-free grounds, will-call, and credentials built from scratch for a multi-day festival of roughly 26,000 people.

Our approach

We deployed 14 NTR-6 portals and wrstSCN handhelds for entry, 24 NTR-T terminals for wrstPOS cashless, and a box office plus six NTR-T+ self-service kiosks running wrstREG, with advance mail fulfillment on custom carriers.

The results

In year one we stood up access, cashless, box office, credentials, and fulfillment for ~26,000 attendees, prepping 2,500 advance mail carriers.

Behind Every Great Event

Let’s power your next great event

Tell us what you’re building. We’ll show you how one platform, and a crew that shows up, handles access, credentials, payments, and data from load-in to load-out.

Questions? hello@wrstbnd.com